
Bluck — WhatsApp marketing platform
Templates, broadcast campaigns, inbox, chatbots and payments on the official WhatsApp Business API — sending at scale for real brands.
We build WhatsApp AI agents on the official Business API that capture leads, book appointments, send payment links and resolve support questions, connected to your CRM and fluent in your customers' languages.

We build and operate Bluck and Tapline on the official WhatsApp Business API.
CRM, calendar and payment integrations, so chats end in a booked, paid or logged outcome.
Flows written in each language your customers use, replying in the one they choose.
As a WhatsApp chatbot development company, we build for the conversations that actually arrive on WhatsApp: a lead asking about price, a customer booking a slot, a buyer ready to pay, someone chasing an order. A WhatsApp AI agent for business answers from your content, asks the right questions, takes the action in your systems and passes the conversation to a person when it needs judgment or a human touch.
Unlike a menu-only bot, an AI agent understands free-text questions and still follows your rules: approved templates for outbound messages, opt-in for marketing and clear escalation to your team. We combine structured flows for the predictable steps with AI for the open-ended parts, so the experience stays fast and controlled.
The value of WhatsApp automation comes from what it connects to. Our WhatsApp Business API integration work links conversations to your CRM so every lead, deal and ticket stays current, to your calendar or booking system so the slots offered are real, and to your payment provider so customers can pay from a link inside the chat. Webhooks keep each system in sync in both directions.
We handle the parts that slow teams down: Business API onboarding and number setup, message template design and approval, opt-in capture, rate limits and queueing for high-volume sends, and a shared inbox so your team can take over any conversation. Everything runs in your own cloud and accounts, so the numbers, contacts and data stay yours.
We don't only integrate WhatsApp for clients; we run products on it. Bluck is our WhatsApp marketing platform on the official WhatsApp Business API, with templates, broadcast campaigns, an inbox, chatbots and payments, sending at scale for real brands. Tapline is a multi-number WhatsApp team inbox where sales and support teams work every conversation with full customer context: tickets, CRM deals and tasks beside each chat, plus AI-assisted replies.
Convoly applies the same thinking to Instagram, auto-replying to comments and DMs, sending links and capturing leads on the official Instagram API. iSales, the CRM we built for high-volume admissions teams, informs how we design lead allocation and workflows on the CRM side. Running these products is where we learned the operational details client builds need: template approvals, queues, opt-outs and handoffs.
WhatsApp SaaS tools are often the right answer. If you need broadcasts, a shared inbox and simple flows, a ready-made platform gets you live faster than a custom build, and we'll say so on the scoping call. We build tools like that ourselves, so we know where they fit and where they stop.
A custom WhatsApp agent makes sense when the conversation must act inside your own systems, follow complex business rules, handle bilingual free text well, run in your cloud, or keep customer data out of a third-party platform. You own the code, data and IP. Many teams use both: a SaaS inbox for their staff and a custom AI agent working behind it.
For many businesses, WhatsApp is where customers expect to reach them, and conversations often switch languages mid-thread. Multilingual flows need to detect the language, reply in the same one, keep templates approved in both, and handle names, numbers, dates and currency correctly. Common uses include property enquiries and viewings, clinic appointments, restaurant and hotel bookings, and e-commerce order updates.
Teams often assume they need a local partner for WhatsApp work. We serve companies remotely from Gurugram, India, with a daily overlap with your working hours, senior engineers on every call, and pricing fixed per pilot or milestone and agreed after scoping. Code, numbers and data stay in your accounts.
A free 20-minute call to review your WhatsApp volume, common questions and the systems each chat should reach.
Business API onboarding, numbers, message templates and opt-in capture, all in your own accounts.
Structured flows, AI answers and integrations with your CRM, calendar and payments, demoed every week.
Go live with a shared inbox, monitoring and clear rules for when a person takes over.

Templates, broadcast campaigns, inbox, chatbots and payments on the official WhatsApp Business API — sending at scale for real brands.

A multi-number WhatsApp inbox where sales and support teams work every conversation with full customer context.

Auto-replies to comments and DMs, sends links and captures leads on the official Instagram API — so brands sell while they sleep.

Prove value on one high-impact workflow before you commit further.

Design and ship a complete AI-native product, ready for launch.

A senior team embedded with yours, working in your time zone.
For an AI agent at any real volume, yes. The Business API supports automation, multiple team members, templates for outbound messages and integrations with your systems, and it is the route WhatsApp provides for businesses to automate. We build on the official API and set up the account, number and templates in your name, so you keep control.
It can send payment links from your payment provider inside the chat, confirm when a payment succeeds and update the order or booking in your system. Which providers and methods are available depends on your country and provider, so we confirm the options during scoping and build around what works in your market.
Yes. New conversations create or update leads and contacts, qualification answers land in the right fields, deals and tickets update as the chat moves, and your team can see WhatsApp history from the CRM record. We integrate with the CRM you already run through its API and webhooks, or build a custom one if you need it.
Yes, we build flows in English, your customers' languages or several at once. The agent detects the customer's language and replies in kind, with message templates approved in each language. We test with real customer messages, including regional dialects and mixed-language text, before launch, and your team can take over any conversation from the shared inbox.
By sending only what customers expect. Marketing messages go to opted-in contacts using approved templates, with an easy opt-out and sensible frequency, while most AI conversations happen in replies to messages customers started. We queue and rate-limit high-volume sends and watch quality signals, applying the same sending practices we use in our own WhatsApp products.
The build is priced fixed per pilot or milestone and agreed before work starts, after a free 20-minute scoping call. The main drivers are the number of flows, integrations, languages and how much AI the conversations need. WhatsApp messaging charges from Meta and model costs are separate and depend on volume; we estimate both up front.
Book a free 20-minute scoping call. Tell us what customers ask you on WhatsApp today, and we'll outline the flows, integrations and a fixed-price pilot.